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How Fearless Organizations Succeed

Amy Edmondson describes three steps leaders can take to create psychological safety, the prerequisite for greater innovation and growth.

“Marketing Myopia”

Years ago, Theodore Levitt, a marketing professor at the Harvard Business School, published a popular article entitled “Marketing Myopia.” Many people in business today, despite not having read the article, subscribe to the idea. It is that companies should define themselves in terms of broad industry perspective rather than narrow product position. To take Levitt’s … Continued

Activities

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Fellows

  • Europe

    Pastor, Alfredo

    Alfredo Pastor is professor in the Department of Economics and the holder of the Banco de Sabadell, Chair of Emerging Markets at IESE.

  • Europe

    Twaalfhoven, Bert W.M

    Born in The Hague 1929, Dr. Twaalfhoven graduated from Fordham University in 1952 with a B.Sc. and Honorary Ph.D. He received his MBA from Harvard Business School in 1954.

  • Europe

    Schreuder, Hein

    Professor Dr Hein Schreuder is based in Maastricht in the Netherlands.

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